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Geographic Targeting
Reach businesses by location
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England, Scotland, Wales, Northern Ireland, cities,
counties, regions, local areas and available postcodes.
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Focus outreach on specific UK markets, territories,
cities or regions instead of contacting businesses
across the entire country.
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◈
Industry & SIC Codes
Find businesses by sector
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Industry sectors, business categories, industry groups
and applicable UK SIC classifications.
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Build industry-specific audiences and reach companies
operating in sectors relevant to your products or services.
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◎
Job Title Targeting
Reach relevant professionals
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CEO, CFO, COO, CTO, CMO, Founder, Owner, Partner,
Director, Manager and other available professional roles.
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Connect with contacts whose responsibilities align
with your buying audience and sales objectives.
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◆
Seniority Level
Target decision-making authority
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C-Level, VP, Director, Head, Manager, Owner,
Partner and other available seniority levels.
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Align campaigns with the level of authority involved
in purchasing, technology, operations or business decisions.
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▦
Company Size
Segment by workforce
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Employee-count ranges and other available workforce
or organizational size indicators.
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Separate startups and SMEs from mid-market and
larger enterprise accounts based on your ICP.
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£
Revenue Range
Prioritize business value
|
Available annual revenue ranges and related
company-level financial attributes.
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Prioritize prospects according to company value,
market potential and your commercial targeting strategy.
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▣
Company Information
Understand target accounts
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Company name, website, business type, industry,
company profile and other available business attributes.
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Give sales and marketing teams additional context
for account research, segmentation and personalization.
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✉
Contact Data
Connect with professionals
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Available business email addresses, professional names,
job titles, phone numbers and other contact fields.
|
Support targeted B2B email campaigns, sales prospecting
and coordinated multi-channel outreach.
|
⌘
Technology Targeting
Identify technology users
|
Available technology, software and digital-platform
usage information.
|
Find companies using technologies that align with
your solution, integration or competitive strategy.
|
◉
Digital Presence
Enhance account research
|
Business websites and available social or digital
presence information.
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Help teams research prospects and create more
relevant, personalized outreach messages.
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+
Firmographic Data
Build precise ICP segments
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Available company characteristics, business attributes,
organizational information and other firmographic criteria.
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Combine multiple business signals to create narrower,
higher-relevance prospect segments.
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✦
Custom Targeting
Build your audience your way
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A combination of available geographic, industry,
contact, company, firmographic and other filters.
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Create a UK business audience around your exact
campaign requirements rather than using a generic list.
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